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Be engaging and relevant

January 27, 2014

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Just about every retail expert states unequivocally that the days competing only on price, quality, and service are gone and that success in retail is now all about engagement. The question of what exactly is engagement however draws a myriad of explanations. Anthony Bucci, co-founder of RevZilla.com says “Start with asking what interaction the consumer would want […]

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Many have seen the Future, and it is History

June 10, 2013

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The farther backward you can look, the farther forward you are likely to see. — Winston Churchill  Social, Local, Mobile, Payments and CRM are all converging to blur the line between online and offline transactions in retail. A much overlooked part of this retail pentagram is CRM. There is no doubt that retailers have to […]

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Buying or Earning Customer Loyalty

April 22, 2013

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Which would you rather hear? “I love you, because of all the stuff you give me” “I love you, because of the way you make me feel” If you think about those two lines, it should be obvious, but many “loyalty” programs continue to be built on “free” stuff and not on experiences. Most SMB […]

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What’s mPOS all about?

May 12, 2012

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On April 25th Motorola put out an incredible survey about Mobile POS Study. Over 20 pages of data, it contained a lot of interesting statistics about Mobile POS and  the retail industry;  after I poured through the data for the fifth or sixth time,  I realized that part of the conflicting statistics was caused by the number […]

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be relevant or be noise

October 13, 2011

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Technology and the customer expectations are changing at a rapid pace, and for retailers to stay relevant to their customers they must be willing to embrace and adapt to this changing landscape, or be able to convince their consumers that the old ways are better.  The ability to adapt to this goal will be critical […]

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point of sale to the point of interaction

October 3, 2011

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A couple of days ago I found myself wondering what the store of the future would look like, and what kind of experience would consumers have in them. Undeniably retail stores are on the verge of taking a quantum leap forward in the ways they adopt technology, but what drives that leap and what will […]

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customer centric – huh?

September 20, 2011

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Every interaction with a customer at the Point of Purchase should be used to provide relevant information to the customer in terms of recommending items or delivering promotional messaging on receipts.

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