July 17, 2014

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PlaidTie_SideBySide

Is Visibility into Inventory a Game Changer?

Some 78% of local searches conducted on a mobile phone result in a purchase, and 73% of those purchases are made in-store, according to the 2014 Local Search Study from Neustar. To put in another way nearly 4 out of every 5 local searches end up in a purchase and nearly 3 out of every 4 of those purchases […]

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January 29, 2014

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Retailers get advice for 2014 at NRF

Here is some advice shared by industry experts to Joan Verdon (@JoanVerdon) from the Record at the National Retail Federation Show in New York, mobile devices have changed the way consumers shop, and its time for Small and Mid Size retailers to start adapting . Howard Davidowitz Chairman, Davidowitz & Associates, a retail consulting and […]

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January 27, 2014

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keep-calm-and-stay-relevant-254x300

Be engaging and relevant

Just about every retail expert states unequivocally that the days competing only on price, quality, and service are gone and that success in retail is now all about engagement. The question of what exactly is engagement however draws a myriad of explanations. Anthony Bucci, co-founder of RevZilla.com says “Start with asking what interaction the consumer would want […]

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June 19, 2013

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Clienteling

According to Boston Retail Partners, 52% of retailers plan to implement mobile POS in the next two years. The reasons why retailers are already implementing mobile and tablet mPOS include: Saving floor space Improving customer service Real time coupons and promotions Save the sales functionality by accessing product availability and location of product Creating multiple checkout points […]

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June 17, 2013

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To the real builders and developers of neighborhoods

Happy Small Business Week 2013 Support your local retailer. They work tirelessly to grow and promote your neighborhood each and every day. They win and we all win Hope you enjoy this video from Google, celebrating small business. Note their #shoplocal promotion.  I especially liked the statement that  its about people and its about your […]

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June 10, 2013

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Many have seen the Future, and it is History

history

The farther backward you can look, the farther forward you are likely to see. — Winston Churchill  Social, Local, Mobile, Payments and CRM are all converging to blur the line between online and offline transactions in retail. A much overlooked part of this retail pentagram is CRM. There is no doubt that retailers have to […]

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May 28, 2013

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What’s mPOS All about…..A year later

time

Not much has changed, except that things have changed more rapidly mPOS fits two types of retailers, the first one is the retailer who is UnPOS’d, they don’t have a POS because it has been too expensive or their business needs something simple to use and simple to manage. These merchants want a way to run […]

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April 27, 2013

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Use your payment processor to Evolve, Adapt and Engage!

Adapt, Evolve and Engage

“In the long history of humankind (and animal kind, too) those who learned to collaborate and improvise most effectively have prevailed”  Charles Darwin On my LinkedIn profile, I proclaim, that  I am living at the confluence of retail, mobile, CRM and payments. I should add that so is every retailer in business today. It is […]

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April 22, 2013

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KPIs in Retail and Store Analytics

It was very likely that I would write on KPIs in Retail or Store Analytics since my last post on Marketing and Customer Analytics. The main motive behind retailers looking into BI is ‘customer’ and how they can quickly react to changes in customer demand, rather predict customer demand, remove wasteful spending by target marketing, exceeding customer expectation…

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April 22, 2013

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Why retailing needs a new model

Originally posted on Michael Jary:
“Showrooming” involves customers visiting a store to seek advice or to experience a product, but completing the purchase through an internet retailer or directly with the brand. It has become such a menace for bricks-and-mortar retailers that a number of defences are hastily being attempted. These range from the logical…

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